Trefferliste "Personalized Marketing" - alle Bücher

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Gabriella Lojacono

The Future of Luxury Customer Experience

What is a luxury customer experience and how can luxury brands best use emerging technologies in order to create truly unique, high-end experiences for their customers? These are the questions that The Fu…

lieferbar innerhalb 2-3 Wochen

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EUR 220,52** Vorheriger Preis EUR 220,52, reduziert um 5%

EUR 208,39* Aktueller Preis: EUR 208,39

-5%

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Adrianus Johannes van Heusden

The Law and Economics of Personalization

Imagine every ad, every price, and even every contract completely tailored to you --- welcome to the age of AI-driven hyper-personalization.Today, vast amounts of consumer data are collected and processed…

lieferbar ab 21.9.2025.

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EUR 175,23* Aktueller Preis: EUR 175,23

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Alina D Magauova, Oscar Kennis, David H Joosten

First-Party Data Activation

Take a new approach to digital marketing based on transparency, relevance, and delivering real value to your audience.First-Party Data Activation shows you how to transform general customer data into a de…

lieferbar innerhalb 1-2 Wochen

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EUR 71,36* Aktueller Preis: EUR 71,36

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